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The SAN FRANCISCO BAY AREA BUY is
No. 1 in Readership
The San Francisco Bay Area Buy delivers 69% more readers in the DMA daily 52% more on Sunday compared to the runner-up (the San Francisco Chronicle): 1,642,400 vs. 970,500 daily and 1,659,800 vs. 1,094,300 Sunday
Including the newspaper websites, the San Francisco Bay Area Buy is read by almost 50% of adults in the DMA in a typical week. The SF Chronicle is only read by about a third
Source: Scarborough San Francisco Market, Release 2, 2007.
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The SAN FRANCISCO BAY AREA BUY has the
Highest Reach
The San Francisco Bay Area Buy provides at least 35% reach of adults daily in five of the seven most populated Bay Area counties. The SF Chronicle achieves that in only two of the seven counties and has a seven-county reach of only 19% compared to SFBAB's 33%.
Source: Scarborough San Francisco Market, Release 2, 2007. |
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The SAN FRANCISCO BAY AREA BUY reaches your
Best Customers
The San Francisco Bay Area Buy lets you reach
the most important part of the nation's 5th largest market. Whether
you're looking for consumers who travel outside the U.S., plan
to buy a new vehicle in the next year, own stocks or have an IRA,
have a wireless plan or are considering
buying HDTV, the SAN FRANCISCO BAY AREA BUY beats the competition
in putting your ad in front of your best potential customers.
Source: Scarborough San Francisco Market, Release 2, 2007. |