Style
is custom-tailored to the interests of Silicon Valley
women. Every Sunday this stylish, upscale section
highlights topics appealing to this special audience,
from fashion to health tips to relationships.
Each week includes:
•
Articles and features on relationships, fashions, fun
and more
•
The popular and opinionated Sue Hutchinson
•
Other favorite features
THE
AUDENCE
As part of the Sunday Mercury News, Style reaches 389,200 adult female readers – including
332,900 in Santa Clara County.
In Santa Clara County alone, one Sunday issue of the Mercury News reaches:
•
51% of all adult women
•
47% of all women aged 25-54
•
52% of all women with college degrees
•
54% of all women with a household income of $75,000 or more
Silicon Valley women are perhaps your most important customers in one of the
nation’s top markets. Each year, the average female consumer in Santa
Clara County spends:
•
$137 on cosmetics and skin care items
•
$228 on dresses, suits and business wear
•
$259 on casual wear
ADVERTISING
RATES
Regular ROP rates apply. For additional information, contact your Mercury
News sales representative today or call
408-920-5589
Sources:
2004 Gallup Poll of Media Usage and Consumer
Behavior
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